Role description: CLP Vice Chair (Campaigns & Membership)
CLP Vice-Chair Campaigns & Membership
Lead your CLP’s campaigning and help build an active, engaged membership.
As CLP Vice Chair (Campaigns & Membership), you play a leading role in organising campaigns, growing participation and building a strong volunteer base. You help turn plans into action — ensuring members are engaged, supported and involved in winning campaigns.
This role suits someone who is energetic, organised and enjoys motivating others, and who wants to help Labour win in their area.
What success looks like
A strong CLP Vice Chair helps create a local party that is:
- Active – regular, visible campaigning in the community
- Engaged – members are involved and contributing to activity
- Growing – new members are recruited and existing members stay active
- Organised – campaigns are planned, coordinated and delivered effectively
What you’ll do
Lead campaigning activity
- Develop and help deliver a campaign plan across election cycles
- Work with candidates, officers and members to organise campaigning
- Ensure activity is coordinated, consistent and focused on winning
- Support the use of campaign tools and data to strengthen activity
Build and support a campaign team
- Recruit, motivate and support volunteers and activists
- Identify skills and interests and help people get involved
- Encourage training and development across the membership
- Create opportunities for members to participate in campaigning
Grow and engage membership
- Support recruitment and retention of members
- Ensure new members are welcomed and encouraged to get involved
- Work with officers and branches to maintain an engaged membership base with up-to-date contact information
- Promote opportunities for members to participate in CLP activity
- Identify future candidates and campaign leaders
Work across the CLP and branches
- Coordinate with officers to align campaigning, membership and events
- Support branches to deliver local campaigning activity
- Share information, plans and opportunities across the CLP
- Build relationships with affiliates and partners where appropriate
How you’ll work with others
You’ll work closely with officers and members to deliver effective campaigns.
- CLP Chair – provides overall leadership and direction
- CLP Secretary – supports communication and coordination, and helps keep members informed and engaged
- CLP Treasurer – ensures campaigns are properly resourced
- Branch officers, including ward campaign organisers – help deliver campaigning and membership activity locally
- Candidates and elected representatives – work together to deliver winning campaigns
Top tips to get you started
- Focus on people – campaigns succeed when people feel motivated and included
- Start small and build – regular activity is better than one-off efforts
- Share the work – build a team rather than doing everything yourself
- Keep in touch – regular communication keeps people engaged. Make it personal, rather than relying on mass emails.
- Link activity to outcomes – focus on winning support and building capacity
Your first 90 days
- Meet with fellow officers to understand current campaigns and priorities
- Review existing membership engagement and campaign activity
- Connect with branches and identify key areas for focus
- Start building a small team to support campaigning and membership work, and agree sharing of work
- Plan and deliver early campaigning activity
Tools, guidance and support
- Organise – manage volunteers, communication and events http://organise.labour.org.uk
- Labour Hub – manage roles and membership data http://hub.labour.org.uk (Admin pages)
- Contact Creator – support voter contact and campaign activity at www.contactcreator.org.uk
- Connects – access print and digital templates at http://connects.labour.org.uk
- Technical support – get guidance and how-to guides at http://help.labour.org.uk
- Training and resources – available via www.labour.org.uk/resources and the CLP Hub on Labour Learn at https://learn.labour.org.uk/clp-hub
If you need support or advice, you can contact the CLP Support team on [email protected], or your regional office, or Scottish or Welsh Labour.
